From the Triathlon Industry Association Conference

How's the sport looking in the UK?

This past Monday was the first-ever Triathlon Industry Association conference, held in the U.K. Similar to what Triathlon Business International used to be in the U.S., and later Endurance Exchange (which isn’t happening this year), TIA was attempting to bring together all the triathlon industry heads, brands, and race organizers to discuss the sport.

Ti…